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P.S. You Should Know... | Issue #160

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👋 Welcome back to P.S. You Should Know… probably the best newsletter published on Sundays between 6-7
 
April 19 · Issue #160 · View online
P.S. You Should Know...
👋 Welcome back to P.S. You Should Know… probably the best newsletter published on Sundays between 6-7am CST, and definitely the best one published by me. Now in its fourth year!

my story 🚀
Still making time to practice drawing!
Still making time to practice drawing!
💸 Starting in 2008, I managed a daily cash budget down to the penny for my family’s construction business. Thanks to that experience, I honed my skill for tightly managing expenses and stretching dollars. I want to give back to the business community that’s been so good to me all these years. I’ve teamed up with Anand Christopher of management consultancy Claremont Hudson to offer Advisory Hours for business leaders. We’ll be a confidential second (and third) set of eyes to look at cash flows and tactics to make sure the business is doing all it can to survive and thrive. I appreciate you sharing this signup link with the leaders in your network who might benefit.
📩 Speaking of sharing, passing this week’s issue of P.S. You Should Know on to a friend or colleague is a great way to pay it forward :).
someone else's words 💬
fun facts 🙌
Adverse vs averse. I had to look this up this week. I’ve been guilty of using them interchangeably. “Adverse and averse are both turn-offs, but adverse is something harmful, and averse is a strong feeling of dislike. Rainstorms can cause adverse conditions, and many people are averse to rain.” | learn more
Collecting corpses for a fee. In October 2019, Yale historian Frank Snowden published Epidemics in Society: From the Black Death to the Present. Click through for some interesting epidemic context based on the plague in Europe. | learn more
What’s an Elephant Walk? I stumbled across this term and hadn’t heard of it before. It’s a military maneuver that’s a strong symbolic show of force. The U.S. military just did one on Guam this week. | learn more
oh, chicago 🏆
The chickens, ducks and goats of Chicago. Until recently, we had a farm a block from our house with goats and chickens and it was a big hit with the kids. “Chicago doesn’t have any regulations limiting the number of livestock someone can have in the city, except horses and bees. After the death of a horse in Englewood, an alderman hopes his proposal to regulate livestock gets another look.” | learn more
Shipwrecks visible from sky above Lake Michigan. “Each spring on Lake Michigan, if you’re lucky, you’ll be able to see shipwrecks due to the incredibly clear springtime waters.” | learn more
tech, startups, internet ⚡
Practical ad inspiration for CEOs and marketers. I had an inside look at an upcoming newsletter launch by Scott Levy, a fellow adjunct at Kellogg. Scott teaches digital marketing to MBA students. In his newsletter, he’ll highlight great Facebook ads and describe the specific elements that make them work. | learn more
SaaS valuations holding strong. “While SaaS valuations have gone down a bit from their all-time highs, they have held up well in this era of global pandemic. According to the BVP NASDAQ Emerging Cloud Index, the average public SaaS company is trading at 12.7x their enterprise value to revenue. What gives?” | learn more
SpaceX sending NASA astronauts to space next month. “SpaceX and NASA are targeting May 27 for the first launch of American astronauts into orbit from U.S. soil in nine years. They’ll fly on a Crew Dragon space capsule.” | learn more
better doing 🎯
Using models to stay calm in charged situations. Farnam Street offers an exceptionally useful case study of how and when we can use mental models to make better decisions when passions run high and cloud our judgement. | learn more
Why to start using a decision journal. I don’t use a decision journal, but I’ve imagined doing so a handful of times over the years. Do you? I’d love to hear first-hand experiences! | learn more
to your health ⚕
Blue Cross parent doesn’t have to report executive compensation. Due to a quirk of corporate structure, the parent company of IL’s Blue Cross (Health Care Service Corp) doesn’t have to disclose exec pay. Do policyholders have a right to know how much of their premium ends up in execs’ pockets? | learn more
Direct-to-consumer COVID-19 testing shut down. A handful of direct-to-consumer companies started offering at-home COVID-19 testing. The FDA quickly responded: “No.” | learn more
retail therapy 💸
Are bankruptcy floodgates opening? This recent issue of the newsletter Petition contains a bunch of interesting insights. Retailers are so far notably absent from restructuring. Why? One reason: it’s hard to do a Going Out of Business Sale when stores aren’t open. | learn more
Illinois medical cannabis sales keep growing. A little lockdown can’t stop this train! “March’s total medical cannabis sales in Illinois were not only up, but seemingly following the same growth curve established in 2019.” | learn more
under the microscope 🔬
Are the clinical effects of homeopathy placebo effects? I won’t spoil the surprise answer. “Homeopathy seems scientifically implausible, but has widespread use. We aimed to assess whether the clinical effect reported in randomised controlled trials of homeopathic remedies is equivalent to that reported for placebo.” | learn more
thoughts of food 🍔
6 things restaurants can do to mitigate the impact of Coronavirus. This is a thoughtfully detailed article with many great tactics that restaurant operators can consider. It’s written by the founder of Pepr, a food-tech startup that helps restaurants improve their profitability | learn more
big ideas 📚
Washington’s farewell address from 1796. Speaking from that past, our first President has some incredibly timely warnings about the dangers of political parties! “Let me now take a more comprehensive view, and warn you in the most solemn manner against the baneful effects of the spirit of party generally.” | learn more
calls to action 👇
P.S. Here are some ways you can contribute…
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