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P.S. You Should Know... | Issue #113

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👋 Welcome back to P.S. You Should Know… probably the best newsletter published on Sundays between 6-7
 
May 26 · Issue #113 · View online
P.S. You Should Know...
👋 Welcome back to P.S. You Should Know… probably the best newsletter published on Sundays between 6-7am CST, and definitely the best one published by me. Now in its third year!

my story 🚀
Making memories at Wicker Park Park
This week’s newsletter is brought to you from the patio at Alliance Bakery, because the weather has been relatively great this week! Speaking of patios, this week we dined on the patio at Cafe Istanbul and it was excellent - check it out if you love Turkish / middle-eastern food.
Thanks to everyone who helped by filling out last week’s survey related to gifting for children. The results were strong enough to merit a product prototype that makes it easy to gift to a child’s 529 college savings plan. So, we’re hard at work putting that together! If you want to contribute to the effort in any way (big or small), let me know.
someone else's words 💬
fun facts 🙌
California wants to legalize eating roadkill. It’s currently illegal, but maybe not for long. There’s a bill advancing through the legislature that would allow the “outdoorsy and culinarily courageous” to eat certain roadkill. | learn more
Woman posed as a deputy, sprung boyfriend from jail. “A Fayetteville woman was given 15 years in prison for posing as a California sheriff’s deputy in order to spring her boyfriend from jail.” | learn more
SpaceX Starlink satellites start to fan out over the Netherlands…
SpaceX Starlink objects train 24 May 2019 on Vimeo
oh, chicago 🏆
Rahm Emanuel’s top controversies and accomplishments as Chicago’s mayor. The Chicago Tribune summarizes the highlights and lowlights of our previous mayor’s time in office. They neglected to mention the massive improvement in bike lanes, but we can forgive them. | learn more
tech, startups, internet ⚡
The normal distribution is vanishing. Alex Danco wrote this post in 2015. Its conclusions have stood up over the years. He makes the point that many markets are moving from a normal distribution of preferences (a fat middle and two tails) to a bifurcated distribution where one variable determines a consumer’s preference. I predict many startups will live or die by how well they adapt to this world. | learn more
The maker of Gore-Tex is experimenting with an artificial cornea. “W.L. Gore, the classic American innovator, is building artificial corneas, and reinventing itself in the process.” Of tangential interest is how the company works hard to stay flat, and splits off teams and plants when they approach 200 people (a bit above the Dunbar number). | learn more
Deep learning and the limits of learning by correlation rather than causation. The author makes the point that deep learning is basically a very thorough statistical regression. Powerful, yes, and also limiting. | learn more
on the blockchain ⛓
Crypto mega theses by Multicoin Capital. I always enjoy Kyle Samani’s thinking and content. “At the Spring 2019 Multicoin Summit, Cofounder and Managing Partner Kyle Samani details the three mega theses for crypto.” | learn more
LVMH creates blockchain platform to track luxury goods. “LVMH Moët Hennessy Louis Vuitton has developed the AURA platform, a blockchain system for authenticating luxury goods, with Microsoft and blockchain software company ConsenSys. The retailer will begin implementing its technology for Louis Vuitton and Parfums Christian Dior brands.” | learn more
to your health ⚕
FBI raids uBiome’s office and co-CEOs placed on leave. The startup that helps test the microbes in your poop is in trouble. There are a couple echoes of the Theranos scandal: two execs in a secret relationship and employee allegations of cutting corners. Oh, and the founder Jessica Richman seems to have misremembered her age a few times to become eligible for “under 30” and “under 40” awards. | learn more
Is dentistry a science? The Atlantic pulls no punches in this analysis of the dental industry. The anecdotal story woven throughout the article should make you rethink how infrequently you ask for a 2nd opinion before giving consent for root canals and other procedures. “It’s much less scientific—and more prone to gratuitous procedures—than you may think.” | learn more
retail therapy 💸
Direct-to-consumer brands by the numbers. Sitara Ramesh pulled data from Andy Dunn’s list of 92 DNVBs along with some others to come up with some insights about funding, geography, etc. | learn more
Walmart is becoming a technology company. The author makes the point that Walmart has embraced the need to be tech-focused as it competes with Amazon, Alibaba & other tech/retail giants. What the author misses is that Walmart, despite its 60 years of age, has often been an early adopter of tech. For example, they were one of the first uses of satellite communications to get real-time data from their far-away stores back to HQ. | learn more
better doing 🎯
Domain extensions experiment: .com vs 7 other TLDs. “I ran an experiment with 1,500 people to find out how they would react to eight popular domain extensions (top-level domains): .com, .net, .org, .biz, .us, .co, .blog, and .io.” | learn more
under the microscope 🔬
Scientists create bacteria with a synthetic genome. “In a milestone for synthetic biology, colonies of E. coli thrive with DNA constructed from scratch by humans, not nature.” The NYT asks, “is this artificial life?” The methodology here reminds me of the Ship of Theseus. | learn more
Psychedelic medicine: LSD and psilocybin vs alcoholism. “​A new study is suggesting a great number of individuals are self-treating problematic alcohol consumption with strong doses of LSD or psilocybin. The research rekindles interest in a strong vein of study from the 1950s and 1960s into LSD and alcoholism.” | learn more
thoughts of food 🍔
Inside the cult of Mariano’s orange juice. “At a glance, Mariano’s orange juice is no different from other fresh-squeezed juices. Yet its quality ranges from supernatural to sainthood.” For the record, the O.J. at Albert Heijn supermarkets in the Netherlands is amazingly even fresher. | learn more
How to spot fake Saffron. If you will believe the internet, a significant portion of Saffron on the market is fake - often colored with red food coloring or made of corn silk. | learn more
the end ✅
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